Empowering
your journey
to wealth and
well-being
Holistic wealth management with heart
Howe & Rusling is a full-service wealth management firm that provides financial planning, investment management, estate planning and tax strategy. We believe in a holistic, data-driven approach to evaluate and optimize your financial well-being.
Our process begins with fully understanding what you want most out of life. Using sophisticated tech and in-depth analysis we’ll collaboratively create a strategic roadmap to help you achieve more with your money.
For less uncertainty and more time for what really matters
CLIENT RETENTION RATE
BILLION
ASSETS UNDER
MANAGEMENT
YEARS IN BUSINESS
EMPLOYEE-OWNED
(WOMAN & VETERAN
OWNED, TOO)
“I want to work with women to help them become more financially literate, independent, and proud. And to do it alongside a team I feel so confident in is a great source of pride.”

Sarah Swan, CFP®
VICE PRESIDENT, WEALTH MANAGER
“A firm is only as good as its staff, and I look around and I see who we are, and it’s a very exciting place to be. I see nothing but positive opportunities for the firm and for our clients.”

Casey Ryan
VICE PRESIDENT, SENIOR WEALTH MANAGER
“I have always loved diving into the data. I enjoy turning that data into useful information, and leveraging that information to help accomplish a vision.”

EMILY LAMBERT, IACCP®
VICE PRESIDENT, SENIOR OPERATIONS MANAGER & CHIEF COMPLIANCE OFFICER
“I love being a part of small, agile team. It’s an environment where the best ideas rise to the top and are implemented for our clients, no matter where they may originate from.”

DYLAN POTTER, CFA, CFP®
VICE PRESIDENT, SENIOR WEALTH MANAGER
WE LISTEN
Intently
Getting to know you and what makes you tick is maybe our favorite part; it helps us understand what you are looking to achieve and where we can add value.
WE PLAN
Comprehensively
We believe in the power of putting pen to paper to develop a plan. And this part is collaborative; you know your values better than anyone, but we can use our expertise and fiduciary standard to set priorities and figure out the best path forward.
WE WORK
Relentlessly
So that you can spend your time doing what you love and rest assured that we are doing everything in our power to invest in your tomorrow.
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July 31, 2026Discover how Trump Accounts may provide a new tax-advantaged savings opportunity for minors and learn key considerations for parents and grandparents in our on-demand webinar.
- All Post
- Articles
- Beyond the Bell
- Client Services
- Financial Planners
- Investments
- Leadership Team
- Operations & Marketing
- Reports
- Street$marts
- Team
- Wealth Managers
July 24, 2026During the first half of 2026, AI datacenter spending drove strong stock returns of semiconductors, technology hardware and equipment, and capital goods industries (industrials companies that sell electrical and power equipment, machinery, etc.). Those industries contributed 10.7% of the S&P 500 Index’s 10.2% total return (Bloomberg). This means that the aggregate return of the rest of the of companies in the S&P 500 was negative. As the quarter progressed, investors debated the sustainability of AI growth, margins, and stock returns. We address the debate in our Summer Market Outlook based on a foundation of facts.
July 17, 2026Market movements can cause portfolios to drift away from their intended allocation over time. In this article, Brett Boyer, CFA, Vice President and Senior Equity Analyst at Howe & Rusling, explains portfolio rebalancing, why it matters, and how a disciplined approach may help manage risk and investor behavior over the long term.
July 10, 2026Concentrated stock positions often reflect success, but they can also introduce meaningful financial risk. In this article, Matthew Gjevre, Financial Planner at Howe & Rusling, explores why concentrated holdings deserve careful review and discusses planning strategies that may help investors balance diversification, taxes, and long‑term goals.
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